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In the 1980s, battles of corporate ownership were fierce, but one oil corporation, Unocal, was prepared to defend itself. President and CEO Fred Hartley did not believe in corporate takeovers; he thought such moves prevented corporations from managing for long-term success. So when T. Boone Pickens, chairman of Mesa Petroleum, announced a tender offer to Unocal shareholders, the Unocal board was determined to outmuscle the corporate raider. No legal precedent existed for the recent phenomenon of hostile takeovers, but Unocal’s general counsel still had to advise the board: how could Unocal be saved?
The case study provides the economic context of Unocal’s decision, surveying the 1980s merger mania, the rise of junk bonds, T. Boone Pickens’s raiding streak, and the moves that Unocal and Mesa made leading up to Mesa’s tender offer. Participants are placed in the strategic and decision-making position of the Unocal board of directors and are asked to consider, from among the business tactics to block a hostile takeover, those options that fulfill the board’s fiduciary duties to the company. Participants work in teams to brainstorm the Unocal board’s next steps, and subsequent class discussion addresses the misguided options available to the board. Participants will also analyze the legality and effectiveness of the strategy Unocal ultimately chose.
Corporations, mergers and acquisitions, hostile takeover, corporate raid, tender offers, fiduciary duties, greenmail, junk bonds, petroleum, oil
Geographic: United States
Industry: Petroleum/Big Oil
Event Start Date: 1985
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