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Planning in Professional Service Firms

 Ashish Nanda and Kelley Morrell  
Product number:
HLS 10-22
8 pages
Product Type:
Link to Faculty Author Page:
Link to Free Educator Copy:
February 27, 2003


In this case, four consultants discuss business planning issues that they are each having within their respective consulting firms. The case addresses the drivers of economic performance in a professional service firm.

Learning Objectives

The case encourages participants to examine how different variables affect firm profitability and to conduct sensitivity analyses on how changes in these variables change firm profitability.

Subjects Covered

Business Planning, Profitability, Sensitivity Analysis


Geographic: United States

Industry: Professional Services

Event Year Begin: 2010

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